Strategy is the allocation of resources to their highest and best use to maximize return on investment. This session introduces the fundamentals of strategic thinking, clarifies the difference between strategy and tactics, and helps business leaders understand how to deploy their three core resources: time, money, and human capital. Attendees leave with a practical framework for making better decisions about where to invest their limited resources.
What the class covers
- Define strategy and distinguish it from tactics.
- Identify the three core resources: Time, money and human capital.
- Define strategic objectives, strategies and tactics
- Apply a resource allocation lens to everyday business decisions.
What you will work through
- The four questions: who you are, where you are going, where you stand, how you get there
- Vision as the north star, mission as the marching orders, values as the guardrails
- Core values against aspirational values
- The cascade from identity to objectives to strategies to tactics
- Why three objectives, and how to make each one measurable with a date
- A SWOT that informs the plan without ever appearing on it
- Tactics with one owner, an absolute date, and a definition of done
- The review cadence that keeps a plan alive: quarterly, semi-annual, annual
What you take home
- Strategy definition framework
- Resource allocation worksheet
- Strategy versus tactics decision guide
- Resource Strategies, including time management techniques.
Who this class is for
Business owners, managers, and emerging leaders who want to think more strategically about how they invest their time, money, and people.